MacroLingo Blog
MacroLingo グローバル発信ブログ
Focusing on content marketing, copywriting, AI-SEO, translation, and global digital PR for science, business, academia, NGOs, and research organizations.
英語コンテンツ、AI-SEO、翻訳・ローカライズ、海外PRを中心に、日本企業が海外の顧客や読者へ価値を伝えるための考え方と実践的なヒントを紹介します。
- Case studies and reports, Impact, NGO, Writing
How to Transform Your NGO’s Case Studies from Overlooked to Influential [and try the Impact Calculator]
You’ve spent weeks coordinating with field teams, gathering data from three countries, and wrestling stakeholder feedback into something coherent.
- ESG, Impact, NGO, Refugees
How Business Leaders Can Answer the Refugee Crisis (Beyond ESG and CSR)
You know what it feels like when the ground shifts beneath you. When the company announces layoffs. When your division gets eliminated. When the merger goes through and suddenly your role doesn’t exist anymore.
- Case studies and reports, Impact, NGO, Writing
Define Your Audience or Your NGO Impact Report Will Fail
Define your primary audience before writing a single word. Without clarity on whether you’re reporting to donors, boards, or communities, you’ll create muddled content that resonates with no one.
- Case studies and reports, Content, Impact, NGO, Writing
Better Case Studies for Your NGO Website: 5 Ways to Impact Readers
A survey found 85% of nonprofits said proving impact was a top priority and 70% of funders reported they look for evidence of impact before giving. Case studies are where you make that impact.
This page gets us leads and traffic.
We can do it for your site, too.このページが、見込み客とアクセスを生み出しています。
御社のサイトでも、同じ成果を出せます。
We write this type of material for clients as well as for ourselves. Ask us about it.こうしたコンテンツは、お客様のためにも制作しています。お気軽にご相談ください。