Learning + content
MacroLingo content + Sci-Train expert seminars/webinars, and e-learning for your university or organization, Asia- and Europe-based
Education. Publicity. Impact!
Researchers, universities, NGOs, and companies in the scientific industry are in constant need of professional development. A single course or seminar series is often not enough; a more holistic approach is needed to both improve in-house skills and business outcomes. We partner with Tokyo-based Sci-Train to meet demands for integrating academic training and content, offering a package that combines learning and content.
Through this partnership, we use global academic and scientific publishing experience to deliver more practical and effective learning opportunities with our team of instructors and content creators, either in person or online. Please get in touch to discuss this service for your organization.
Training, publication: Gareth Dyke, PhD
Dr. Gareth Dyke is a prolific academic author and writer. He has published 300+ peer-reviewed articles in leading journals (including Nature and Science) over a career of 20+ years. His webinars and in-person seminars around the world continue to educate and encourage researchers on writing, methodology, ethics, and emerging trends, such as generative AI. He is uniquely skilled in program design and delivery for non-native English speakers, and always brings compassion and flexibility. Dr. Dyke is UK-born and based in Europe.
Online learning: Scott McCleary, MEd
Scott McCleary is a learning and development specialist with 20+ years of experience formulating and implementing training programs for scientific professionals and scholars. He has delivered training for more than 100 organizations worldwide, including: Sony, Nissan, Toshiba, Deutsche Bank, Mitsubishi, Skandia Insurance, Bombardier, Benesse, and the National Medical Center of Japan. As specialist in online education (ed-tech), Scott delivers a teaching approach with design sensibility and technological knowhow.
Content, SEO: Adam Goulston, PsyD, MBA
A trained journalist and professional editor who branched out into translation and academic editing, Dr. Adam Goulston is a world leader in expert-driven content for academic and scientific purposes. He continues to craft search engine-leading articles using a unique B2B + B2C approach for science. He's also edited 2,000+ scientific manuscripts and written hundreds of press releases, in addition to planning and commissioning SEO-minded web design and content for science. Dr. Goulston is US-born and based in Japan.
Scientific content
Consistent with MacroLingo's expert-driven approach, we bring in academic insight and publishing knowledge for unique solutions for publishers, organizations, and governmental institutions.
- Web copy and content
- SEO-optimized blogs
- Editorials
- Education & training
- Field-specific themes
Webinars & seminars
Custom-designed online and (where possible) in-person training and education for researchers and scientific organizations. Led by a global leader in science education and online learning.
- Writing techniques
- Manuscript planning
- Peer review
- Presentation techniques
- Online courses
Scholarly editing
With 2,000+ manuscript and business documents edited, this is our foundational service. Proofreading or in-depth editing on a range of topics.
- Journal submissions
- Conference papers and abstracts
- Oral presentations
- Business materials
- Email correspondence
Subject-matter experts ALWAYS
While MacroLingo has relies heavily on experts for content generation, this is even more important in academia and science. Only published experts can speak confidently on publication. Only experience writers and editors can speak confidently on writing and editing. We'll provide the experts you need. There is no one-size-fits-all in academia. Many sizes fit many, and we can accommodate many sizes.
Companies, NGOs, media agencies, research institutes, and more
MacroLingo clients include...
Frequently asked questions
Our seminars are done in cooperation with Sci-Train. Sci-Train is led by Gareth Dyke, PhD, an academic publishing influencer and and an author on over 300 published articles, together with Scott McCleary, MEd, an education technology (ed-tech) expert who has implemented 100+ training courses for major corporations and academic institutions.
Dr. Adam Goulston, owner of MacroLingo, is a BELS-certified scientific editor, has worked with several academic publishers and author-guidance companies, and brings a business-to-science perspective based on 25+ years in writing, journalism, and research.
A series of sessions is usually necessary to truly guide and achieve learning. However, sometimes a single session is required, such as for researchers in a particular subject area or for new peer reviewers. We can arrange those, as well.
First, we like to know about your financial ability and your specific aims. We also want to try our best to encourage you if you’re from the Global South or face any sort of budgetary constraints. After we consider your situation, we may request full or partial payment in advance (especially for seminars and learning), or a monthly retainer arrangement paid upon job completion may be better for you. Let’s discuss it and find a way to make it work for you.
As content director for multiple companies, Dr. Dyke was called on to produce educational materials in the form of seminars/webinars as well as written material in the form of web content, blogs, etc. He also commissioned visuals. For the written aspects, Dr. Dyke and Dr. Goulston are frequently collaborators, as companies and organizations often want a combination of educational and marketing-oriented materials. This lets us offer a unique combination of academia and business knowledge in a “content” package.
For learning in the form of seminars/webinars, this may depend on user feedback and how rapidly learners can implement what they have learned. That is a shared responsibility. For content, we can apply traditional metrics such as viewers, impressions, and conversions. We’ll be happy to discuss your unique situation and how we can achieve the goals you want.
